Purchased mine on June 22, 2011 here on Amazon. Worked pretty good. Very quiet. The padded watch holders over time will come apart. Today, seven years later it quite on me. No Go any more. For $.71 cents a month for seven years? Yeah I would say it did its job.
April 5, 2017: My new Diplomat arrived today. Looking for another seven years. I had purchased three of the "cube" winders in the last month and had to send each back. Update 4-20-18. Working like a charm. The others would not keep my Omega Seamaster Titanium/Rose Gold watch running. I like the smaller cube winders but they did not work. This one is great.

Broke after 3 years, BUT husband easily fixed it! Take the bottom off (under the felt you'll find screws in the corners), and replace the small rubber band. SIMPLE. Don't throw away if it stops spinning. This is a great winder. It has kept my Rolex wound since May 2014 with only this one day of trouble. And, it's lovely.

Lasted about 15 months, and died. Out of warranty, so I let it sit around and finally took a look. Cheap little motor totally fried. I bought a new one made by another company, bigger, hopefully not a Chinese motor.

This is not an inexpensive product, and is attractive outside. They could invest more than 59 cents for a cheap Chinese motor with plastic movement that is designed with only one standard - lowest possible cost.

Very disappointing. Like everything else, if you can find a product made anywhere other than China, buy it. It may cost more, but it will actually work and last longer and save you money.

I agree with other reviewers it definitely looks like fake wood. I've owned the black version of this winder for a year and I purchased the "burl wood" winder a month ago as the first has been very reliable. My experience has been better than some other reviewers here. The winder runs fairly quietly if not overweighted. That said, I need to point out this winder can only handle 1 heavier watch (e.g., those with 50mm and wider cases, such as ETA7750 movement in a thicker diver case). I put 2 watches with >50mm cases in my older winder and began to hear creaking noises every 10 or so seconds and noticed the winder didn't wind as smoothly and jerked a little when it creaked. Removing one of the larger watches and replacing it with a smaller 42mm or less solved the problem. I know there are much better winders on the market (but they cost more), but most of my watches are $100-200 Seikos and Citizens, so for the price, this Diplomat winder is worth it.

For what you pay, this is not a bad watch winder, especially compared to the high-quality winders that cost hundreds of $. In fact, I have two of these right now. But, after about a month of operation my first winder began sticking in its rotation occasionally, clicking loudly as the motor struggled to spin the winder. I found that when this happens you have to manually spin it around a couple of times to get it going again. Not only will the noise of the stuck motor wake you up at night if it's in a bedroom, but I'm not comfortable leaving the unit running all day while I am away from the house. So I tend to turn it on only while I am home and not sleeping. It doesn't stick all the time, and it tends to do it more with heavier watches (especially if you have it off balance with a heavy and a light watch together).

The watch pillows are pretty large, and won't handle watches with bracelets sized for smaller wrists. So I can't use it for my wife's watches. I have rather small wrists too, and have had to crush the pillows a bit to handle my watches with steel bracelets. Also, the slots that the pillows slide into in the winder are thin, and will not handle a watch with a strap wider than 24mm. This shouldn't be a problem for most, though. 20-24mm tends to be average.

So it works for the most part, and it keeps my automatics wound. I even bought a second device to accommodate my growing watch collection (I'll rotate watches between the winders and my watch boxes). The second unit is running very well 2 weeks in, and have not had any motor problems yet, so keeping my fingers crossed...