Love this matcha. I started with the small tin to give it a try, and I was hooked. Now I order the larger bag and refill the tin when needed. It tastes really good. To be honest, I haven't tried a lot of matcha brands, but I did a lot of research and landed on this one, and I am I happy I did. I've ordered this several times, and each time I get a beautiful piece of origami paper with a note from the owner. It's a really nice touch, and I feel good buying from this company. 💚

this matcha is great for everyday if you are a big matcha drinker. I do have my more expensive matcha for special moments (like the weekends I work on so hard for!)However this is an excellent substitute for everyday matcha desires. Just refrigerate sfter opening it preserves freshness :)

I've been recently trying different Matcha powders to see which one is right for me cost and quality wise, so I decided to do a little taste test, and this is my opinion on the 8 that I tested. Note that all are Ceremonial Grade except for Jade Leaf (Culinary Grade) which I've been using for cooking and smoothies but included it for comparing color. 

Cost:

Kyoto Dew: $.83/gram

Ippodo: $1.37/gram (BEST)

Matchabar: $.99/gram

Pure Chimp: $.29/gram (WORST)

Kenko: $.33/gram

Encha: $.65/gram

Akira: $.83/gram

Jade Leaf (Culinary Grade): $.19/gram

Top 4:

1) Ippodo: Hands down the best Matcha I've ever tasted, but very pricey to use daily. Sweet, earthy, Intense and complex with an unmatched bright rich green color. This is a special occasion or limited use Matcha for me because of the price.

2a) Akira: The taste is remarkably close to Ippodo but not as complex and has a slight bitterness at the beginning. Sweet, earthy, floral, fresh and complex with a bright rich green color.

2b) Kyoto Dew: A particularly good Matcha that gives a strong herbal and sweet flavor with a subtle bitterness. Sweet, herbal, smooth and slightly complex with an incredible dark (Chlorophyll Dense) rich green color which I love.

3) Encha: A particularly good Matcha but lacks the high complexity of Ippodo and Akira. Mild bittersweet, earthy, nutty, smooth and slightly complex with a bright rich green color.

Bottom 3: I didn't include (Jade Leaf) because it's Culinary Grade.

7) Pure Chimp: The worst Ceremonial Grade Matcha I've tasted. If this is in fact a true Ceremonial Grade Matcha, then it's not a premium grade. The color, texture, aroma and flavor are on par with Culinary/ Cooking Grade with maybe a slight edge to Pure Chimp in color (see pic) and taste. The price also reflects this. It was by far the cheapest Ceremonial Grade I tested ($.29/gram) and it showed. I see no reason for someone to purchase this product.

6) Matchbar: A decent Matcha, but for the price there are plenty of better options out there (Akira, Encha, Kyoto, Kenko) are all cheaper and better.

5) Kenko: A decent Matcha, but it was very lite with some bitterness that lingered too long. Slightly sweet, grassy, mild bitterness and soft flavor with rich green color. This would be a good start for someone that has never tried Matcha or for someone looking for a softer flavor.

Love the taste and will order again. I only gave it 4 stars because the price is a bit steep, but as is with all quality ceremonial matchas from Japan. :)

Delicious! This organic matcha is smooth and very refreshing. This is my 3rd time purchasing and it has been top quality, every time. I will Continue to purchase and highly recommend! I make hot and iced lattes using honey and oatmilk.