Key features

• •FUNCTIONAL HYDRATION: Prime was developed to create fantastic hydration and energy drinks that can fuel any lifestyle. With only 1g of naturally derived sugars, Prime Hydration helps keep you refueled without the added sugar overload found in other sports drinks—so you can perform at your peak and recover like a pro.
• •PACKED WITH ELECTROLYTES: 10% coconut water works alongside 177mg BCAAs, B vitamins, and antioxidants to help replenish fluids and key electrolytes—like potassium and magnesium—lost through sweat. It's full-body recovery for gym time, game day, or whatever your grind looks like.
• •NO ARTIFICIAL COLORS OR FLAVORS: Every bottle is naturally flavored, caffeine-free, gluten-free, and made without artificial colors. With 600mg of electrolytes, B vitamins, and clean ingredients, Prime delivers effective, functional hydration whenever you need to bounce back fast.
• •ICONIC FLAVORS LEGENDARY RECOVERY: Perfect for athletes, creatives, and everyday hustlers, Prime brings together bold taste and serious function. Try favorites like Cherry Freeze, Ice Pop, Berry Freeze, and Strawberry Banana for a hydration lineup that's refreshing, delicious, and always on point.
• •PRIME HYDRATION: Our iconic flavors are also available in Energy drinks and Hydration Stick Packs – follow our brand store for all things PRIME and find our other flavors and formulations by visiting our brand store.