Usually, with skin care products, you get what you pay for and having used products that cost around $100+ per oz. for the past few years, my standards are very high. Plus I've been having some bad luck with finding a cheap but adequate replacement moisturizer. As such I didn't exactly have high hopes for something priced so cheap.
Going by feel alone, this is an acceptable lightweight moisturizer. No, it's not the lightest I've used but it absorbs well and keeps my skin hydrated throughout the day. With some self-proclaimed lightweight moisturizers you can get the feeling that something is on your skin even hours after application (especially when you tense your cheeks). With this, that sensation is minimal to nonexistent depending on how much I use. More important than that though is the hyaluronic acid. I'm not going to get into a long winded explanation about what it is and what it does, but VERY basically, think of it as a sponge that holds onto moisture. And NO, it is NOT the type of acid that will burn you. I see that in reviews and roll my eyes.

I usually apply this over a serum twice per day, once in the morning and again at night before bed, each time after cleaning my face. As for the removal, it comes off quick and easy without your skin getting super slick the instant it gets wet. When using just micellar water and a cotton round to clean my face, only one side of the round is needed to remove it all.

Oil free and fragrance free, you shouldn't have to worry about clogged pores or skin irritation. I see that there are a few reviews claiming that it made people have a breakout which is possible as it is not hypoallergenic but I have not experienced anything like that.

While I may continue to try others, this is a product that I would buy again.

This stuff has the best ingredients out of any expensive face cream or moisturizer I've tried. Yeah you have other ones to do 'extra' stuff when you need it but this is the best every day one for me. Period. The ingredients have hyaluronic acid, ceramides, and niacinamides which are awesome for your skin and if you look at more expensive creams, they usually only boast ONE of those three (ie. Dr. Jart Ceramidin cream, my previous holy grail..)... this lotion has 3 in one!

I like that it is light but holds moisture in, and hasn't broken me out. Cerave in the tub works for a lot of people but does not for me, because one of the ingredients is a derivative of coconut oil, which is comedogenic. This has worked better for me than any expensive moisturizer (including Korean skin care) because it is so simple. Love it!

The PM facial lotion broke me out. Would not recommend. Browsing the skincareaddiction reddit, it looks like it breaks a lot of other people out as well. It's unfortunate since I wanted to try something with niacinamide, but The Ordinary is a better option if you just want that ingredient.

I use it every night on my sensitive skin. Helps relieve itching and dryness I would experience before, without irritating or creating excess oil. Most night lotions contain "anti aging" ingredients which caused redness or pain, but have not had any issues with this product.

1. No scent at all.
2. Not grease at all.
3. Absorbed by skin right away. Not sticky.
4. No problem doing make up after applying cerave.
5. Good for people with oily skin.
6. Effective and suggest for long term use.