Initially rated this poorly but that is because I didn't adjust my recipe correctly from the flavored sweetening syrup I was using before. This obviously isn't sweetener, so you need to make sure to cover that side as well if you are aiming for realism. I also experienced the flavor being too faint, however I have some interesting results with respect to that.

I have been using these in vegan health shakes; I wanted to find a recipe that had the consistency of something like custard or egg nog but lacked the calories. After a lot of experimentation, I think I've found something interesting that may explain why people have a difficult time using this flavoring in drinks but don't with baking. I think a lot of recipes people use when it comes to baking utilize corn starch or something similar. I suspect that the cornstarch plays a role in spreading the flavor around while baking, but maybe not. My new recipe is as follows:

2/4 cup DaVinci simple syrup (unflavored)
1/4 cup water
1 tsp stevia
1/2 tsp flavor concentrate
1/8 tsp xanthan gum (very little)

I then blend this for a minute or two. After that, I add 1 tbsp of plant cream and blend for another 2 minutes. After this, I add 2 cups of oat milk, 1/2 tsp xanthan gum, and 7 ice cubes and blend for another 2 minutes. I was able to taste vanilla cupcake extremely well when using 1/2 tsp, which is interesting because in previous recipes I used 1.5 tsp and still had difficulty tasting it. I suspect blending the simple syrup, flavoring concentrate, and a touch of xanthan gum turns out with a flavored syrup where the xanthan gum keeps the flavor suspended within the syrup.

Banana Peanut Butter - Amazing, this is on point for sure. Super excited to try the peanut butter flavor now because I have never found such an accurate peanut butter flavor before. Strong flavor.

Madagascar Vanilla - A good vanilla variant. Really like having a variety of vanilla flavors with subtle differences. Strong flavor.

Sugar Cookie - This one is pretty interesting, Strong flavor.

Vanilla Custard - Kinda egg nog flavor rather than custard but maybe that's the same thing and I'm just confused. Was able to make a full mason jar of 'egg nog' that was only 300 calories with taste that was extremely accurate. Strong flavor again.

Cotton Candy - This is a good flavor, need to try it again. Seems to have a less strong flavor which is a bummer as this is usually my favorite, but I need to try it more.

Chocolate Vanilla - This one is really good, tastes pretty accurate to the image honestly. I enjoyed a creamy shake with this just a bit ago and will definitely have to order more.

Vanilla Cupcake - This tastes like drinking a vanilla cupcake and I love it. Basically a cake batter but for vanilla cupcakes it seems like, but yeah it's amazing.

Chocolate Cupcake - Need to give this more of a shot, but very good as well.

I still haven't tried Vanilla Bean Ice Cream yet but it smells amazing and it will probably taste amazing as any flavor that smells strongly tends to taste pretty strongly. Really excited to try more flavors from this brand.

I had hoped to flavor a batch of candy, but never having tried this before, started by just putting some on a spoon to smell it. Smelled like peppermint at first, though not as potent as I would expect from a candy flavoring. After letting it sit a day, it lost aroma fast and began picking up some off notes to it. Not something I'd want my candy smelling like (I suppose it could taste fine, but I'll just go back to Lorann flavorings instead). Also of note, it had a very precision squeeze dropper tip. It would have been annoying if I was measuring out for candy, but if you only needed a drop or two to flavor something else and your aim was important, the product could be great for you.

Just started using juices and i didnt like any of the other flavors but this one i like it! Im still waiting for the flavour to fully change tho

exactly what i was looking for to add to my matcha!

It's not easy to know how much to use for a cup of coffee (I always make 2 cups in a 2-cup thermos) -- until you read the reviews and see how much other people are using. Until I did that I was using too much, and that can ruin the taste of the coffee. The little plastic bottle this product comes in is firm and difficult to squeeze. Once I learned to use less of it it's much easier to squeeze out just a few drops. Probably I should squeeze the few drops into a small measuring spoon, but of course I prefer putting it directly into the coffee container. Now that I've finally learned more about how to use it, it's much better. To test the flavor I dropped just one drop onto my tongue and could clearly taste the cinnamon flavor and the intense sweetness. This liquid is far preferable to using powdered ground cinnamon, which is difficult to mix into the coffee.