First off you should know - I'm cheap. I like a good deal. BUT I'm tired of buying cheap pillows. They get flat too quickly and we have to replace them a few times a year. So, buying a quality pillow is definitely worth the extra money!
This one, well, I love it. It comes all squished up in its package and instructions! I love having instructions (I'm a weirdo). But I would not have known to put this in the dryer to fluff it up. I use dryer balls so it beat it up good! when I got it out, it was nice and fluffy!
I have to admit, I let my husband use this because he has the cheap flat pillows - 2 stuffed into one case. But now he wont give it up! He said "I feel like I rested really well". It has a cooling effect, so he wasnt all sweaty at night. He usually sleeps on his back, but sometimes flips to his side and it was comfortable every way he slept. He really likes his pillow and I will have to admit, I'm a little jealous I gave it to him first...I tried it when he was at work and it was nice!! I didn't sink down like I thought I would. I'm strictly a side sleeper. It felt like my neck was aligned with my body. I might have to order one for me now... these would make a great gift too I think if you have someone you k now that doesn't get a good nights sleep!

How often can you say that you have a pillow that can adjust to your mood? This pillow has just that sort of feature which is pretty neat for something we constantly rely on the make us feel good. Very easy to get to the inner stuffing to take some out or put more back in to customize your plumpness. For me I like it more flat to help with the curvature of my spine while sleeping. The best part is that you still get soft moldable memory foam that hugs your head. This really can satisfy any type of pillow option. I like that is has a zippered cover as well as a zippered compartment for all of the inner stuffing. Makes it easy to keep everything clean and allows you to only wash the cover of the inside is not necessary although the packaging states the inner stuffing is washable. I really enjoy my new pillow and it is made in the USA! Win win! Definitely recommend to any picky pillow owner.

The first 25 years of my life, I only purchased department site pillows in a low to mid price range, then I tried a more expensive pillow and the next 10 years I spent a little more money for the comfort. Last year I made the leap to 1 organic and 1 memory foam per side of the bed. A couple of weeks ago I purchased this pillow, and knew it was a winner right out of the package.

The pillow arrives vacuumed flat into a nice little tube, you have to carefully open it and let it expand. I did NOT get the dryer method bc I had a few hours to spare until bedtime.

This 1 pillow replaced my stack of 2. I have slept with 2 pillow for many many years, but no more. I am a side sleeper, and have slept so well since making the switch! I am a believer now! It is worth the extra few bucks for a top of the line pillow.

There was no smell, and it fully expanded in a short amount of time.

I love that it has an easy to remove zipper cover to just throw in the wash as needed.

Good gravy this pillow is a dream!! Where the heck was this when I was pregnant?!

Perfect for side sleepers or those of you who are like me and sleep with a pillow between your legs (hey-it's suppose to be good for your back)! When you first pull this out of the bag it does have a strong smell. I recommend letting it air out at least a day or two before using. This allows it to not only fluff up but also get rid of most of the smell. Since this is from the State (Cali) that bans literally everything bad, whatever is causing the smell has got to be safe and "everything bad" free ;)

The memory foam is amazing and forms to however you are laying on it. I like that it is firm, but not hard by any means. It really is so comfortable! I'm pretty sure this company could make millions if they made a bed out of these pillows..only we would all be unemployed because getting out of bed for work is already hard enough with just the pillow ;)

This pillow is great. Highly adjustable. I did have to take out a little foam to get it just right for me, but I saved them in a bag in case I need to add them back later on. It's really easy to take the foam out or put it in. I can move around the filling to sleep different ways without it going flat too. It did smell a little when I got it, but I followed the instructions they sent with the pillow and the smell went away.